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Our Student Search will identify prospective students with an interest in your institution. The Student Search services allows clients to determine who among the hundreds of thousands of prospective student names available is worth investing more time/resources. Our service is not intended to make the final "sales pitch" or close the deal. Rather, it is a logical approach to qualifying an institutional "suspect" pool using email, web and print assets for further outreach.
While it is standard to conduct a November, January/February, and "senior" search, we stress the importance of doing searches throughout the entire year. We will help create and execute a strategy to target potential students throughout the year to help the client build a qualified prospect pool for further recruitment. It is that simple.
Our Student Search service is built on an email and web-based framework, but it can also include print materials. Our goal is to allow institutions to use their Student Search resources as effectively as possible and to deliver both a Student Search service and a Student Search product. The web resources we develop for the Student Search will become the property of the client and will be available for use in future search cycles.
Connecting with Student Search respondents is the next step in the relationship-building necessary to convert inquiries into applicants. Depending on institutional budgets, we also provide a Fulfillment service that will help the institution take the student relationship one step further. Again, our approach is built on an email and web-based framework but can include print materials as well. Our approach, however, is to provide appropriate support and education to allow clients to take ownership of their own communications with the inquiries we have generated through the Student Search.
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