Financial Aid Modeling helps strategically direct institutional financial aid resources to achieve institutional priorities. Typical institutional priorities include: academic quality (GPA, class rank, SAT/ACT scores), headcount, diversity broadly defined to include ethnic, geographic, socioeconomic, academic interest, etc., and net tuition revenue. When institutional resources are limited, universities are required to determine how to allocate their financial aid dollars to achieve their stated priorities. Using proven statistical methods, our Financial Aid Modeling will combine a data-driven financial aid leveraging strategy with specific admissions recruiting tactics to help meet institutional objectives.